How To Spend Your First Day In The Job Market Part:2

This is the second half of my suggestions for how you should spend your first day or days in the job market.  It is more difficult than ever for people, especially young people, to get a job or even find a job.  Follow these tips and you will at…

Interviews: More Pit, Less Bull

In his newest book What the Dog Saw, Malcom Gladwell includes a must-read chapter subtitled “What Do Job Interviews Really Tell Us?” Gladwell’s jarring starting point: “The job interview has become one of the central conventions of the modern economy. But what, exactly, can you know about a stranger…

Pitchmanship: Applying Marketing Nichemanship to Job Hunting: Part 1

Niche marketing is a bona fide and well-tested approach to strategic selling. Some firms have had stellar success building their business around their pursuit of specialized niches. They say it pays to know your niche as well as your name. Pitchmanship is a term I use to describe how…

In A Job Hunt, Make Sure Your Ducks Are In A Row

In Swim with the Sharks Without Being Eaten Alive, I wrote that the biggest single mistake a manager can make is a bad hire.  And yet this mistake is made all the time.  If a human resources or personnel officer can claim a success ratio of 75 percent, he…

9 Motivators To Make Them Want To Return Your Call

1. Scour the individual’s personal, academic, and professional background to identify someone you might know who could have influence with your target. Have your intermediary make an advance call. 2. Find out whom this individual has mentored in the past and see if you know any protégés.  Call your…

Lubricate Gatekeepers to Oil the Gate

Gatekeepers, usually so poised under pressure, have human needs just as the rest of us do.  Generally they are the Type B enablers of Type A driven bosses.  Gatekeepers receive more than their share of annoyance from above. When you are dealing with a gatekeeper, you would do well…